Principles of PR and its role in society

Write a 5-7 pages essay dealing with “Principles of PR and its role in society”PART I   •  Identify TYPE or FUNCTION of PR you find the most interesting•  Why is it interesting to you?•  This section 2-3 pagesPART II•  Find an article from a scholarly PR journal (2010-present)•  Article must deal with the specific Type or Function of PR you found interesting•  Detail how and/or what significance the article added to the “Field of PR”•  Detail how and /or what significance the article added to “Your specific focus”•  Add your professional opinion/assessment of the article•  Article helpful? In what way? If not, why not? Was the article well written? Would you recommend the article to other practitioners/academics? If so, why?       •  This section 3-4 pages•   TOTAL 5-7 pagesRemember you must turn in a photocopy of the journal article stapled to the back of your report.

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